Specialist Intellectual Property Services for Australian Startups
Whether you’re a startup innovating in a new market or an established business with valuable brand assets, our intellectual property lawyers help you protect what makes your business distinctive. At Allied Legal, we offer comprehensive IP protection services designed to safeguard your innovations and brand identity so you can maintain a competitive edge.
For startups and scaleups, unprotected IP is one of the biggest risks to your business – it can slow down fundraising, complicate an exit, and leave your brand exposed to copycats as you grow. Allied Legal’s intellectual property lawyers work closely with founders to get the right protections in place early, from trademarks and copyright through to the agreements that keep your IP secure as you bring on investors, employees and partners.
Trademark Registration
We search, register and protect your trademarks, covering your brand name, logo and other identifying marks from misuse.
Copyright Protection
We advise on copyright ownership and enforcement to protect your original creative and technical works.
IP Assignment & Licensing
We draft IP assignment and licensing agreements so you can transfer or commercialise your IP on the right terms.
Confidentiality & Trade Secrets
We draft NDAs and confidentiality arrangements and advise on protecting trade secrets, so your know-how stays secure when you share it with investors, employees and partners.
IP Litigation & Dispute Resolution
We represent you in IP infringement disputes, from negotiation through to court proceedings.
IP Portfolio Management
We manage and monitor your IP portfolio on an ongoing basis to protect its value as your business grows.
FAQs
Intellectual property (IP) refers to creations of the mind, including brand names and logos, creative and copyright works, trade secrets and confidential business information. It gives you exclusive legal rights over these assets, preventing others from using, copying or profiting from your creations without permission.
Allied Legal helps you identify, register and protect the IP that matters most to your business, so your innovations and brand stay yours as you grow.
A trademark is a registered sign – such as a name, logo or slogan – that distinguishes your goods or services from competitors. Registration gives you exclusive legal rights to use that mark in Australia and the ability to take action against anyone who infringes it.
Allied Legal manages your trademark application from search through to registration, and advises on enforcement if your brand is ever copied or misused.
In Australia, IP created by an employee in the course of their employment generally belongs to the employer, but IP created by a contractor, consultant or freelancer usually stays with them unless it has been assigned in writing. The same applies to anything a founder created before the company was set up.
Allied Legal drafts IP assignment clauses and agreements for employees, contractors and founders, so ownership of your IP sits clearly with the business, which is exactly what investors and acquirers check during due diligence.
IP infringement occurs when someone uses your trademark, copyright or other protected IP without permission. The right response depends on the type of IP involved and can range from a cease-and-desist letter through to formal mediation or court proceedings.
Allied Legal assesses the strength of your position early and pursues the fastest, most cost-effective path to stop the infringement and protect your rights, escalating to litigation only when necessary.
IP portfolio management is the ongoing process of tracking, maintaining and strategically using all of your IP – such as trademarks, copyright and trade secrets – so it continues to support your business goals rather than lapsing or losing value.
Allied Legal monitors renewal deadlines, reviews your portfolio against your growth plans and advises on when to expand, license or let go of IP assets that no longer serve your business.
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